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{"id":1007,"date":"2021-09-02T22:41:55","date_gmt":"2021-09-02T22:41:55","guid":{"rendered":"http:\/\/virality-school.com\/?p=1007"},"modified":"2021-10-15T10:47:06","modified_gmt":"2021-10-15T10:47:06","slug":"como-optimizar-tu-cuenta-de-instagram-para-aparecer-en-los-resultados-de-busqueda","status":"publish","type":"post","link":"https:\/\/virality-school.com\/como-optimizar-tu-cuenta-de-instagram-para-aparecer-en-los-resultados-de-busqueda","title":{"rendered":"\u00bfC\u00f3mo optimizar tu cuenta de Instagram para aparecer en los resultados de b\u00fasqueda?"},"content":{"rendered":"

[ad_1]
\n<\/p>\n

\n

Instagram por fin revel\u00f3 algunos secretos \u2014que ya m\u00e1s o menos sab\u00edamos<\/a>\u2014 sobre c\u00f3mo puedes optimizar tu cuenta, tanto de creador como de empresa, para tener m\u00e1s posibilidades de aparecer en los resultados de b\u00fasqueda.<\/p>\n

\u00bfQu\u00e9 significa esto? Que puedes lograr que tu perfil y contenido aparezca en las b\u00fasquedas que los usuarios realicen en la barra de Buscar. Esto mediante unas t\u00e9cnicas sencillas que absolutamente cualquiera puede realizar.<\/p>\n

Aqu\u00ed te explicamos c\u00f3mo aplicar estos 3 secretos que optimizar\u00e1n la presencia de tu cuenta para alcanzar a m\u00e1s personas. S\u00ed, y tambi\u00e9n para obtener m\u00e1s seguidores e interacciones.<\/p>\n

Busca, analiza y gestiona influencers con BrandMe: \u00a1cont\u00e1ctanos aqu\u00ed para recibir una asesor\u00eda!<\/a><\/em><\/p>\n

\u00bfC\u00f3mo funciona el algoritmo del Buscador en Instagram?<\/strong><\/h2>\n

Empecemos con lo b\u00e1sico. Instagram explic\u00f3 que la barra Buscar funciona de forma distinta al algoritmo<\/a> del Feed, Stories, Reels y Explorar.<\/p>\n

\u00bfEntonces c\u00f3mo funciona? Cuando busques una palabra como Fitness<\/em>, Instagram autom\u00e1ticamente te mostrar\u00e1 cuentas, audios, hashtags y lugares que coincidan con el texto.<\/p>\n

Tanto cuentas que incluyan @fitness y contenidos que contengan #fitness aparecer\u00e1n primero porque coinciden exactamente con la palabra que est\u00e1s buscando.<\/p>\n

Conclusi\u00f3n: para que tu perfil y contenido aparezcan en los resultados de b\u00fasqueda debes identificar y utilizar palabras clave. \u00a1Y as\u00ed es c\u00f3mo podr\u00e1s optimizar tu cuenta de Instagram!<\/p>\n

<\/p>\n

\u00bfC\u00f3mo optimizar tu cuenta de Instagram?<\/h2>\n

Consejo 1. Usa un handle @ y un nombre de perfil adecuado<\/strong><\/p>\n

Recordemos que los resultados de b\u00fasqueda de Instagram se basan principalmente en PALABRAS CLAVE. Por lo tanto, debes usar un handle y nombre de perfil que est\u00e9 relacionado con el contenido de tus publicaciones.<\/p>\n

Consejo 2. Incluye palabras clave y ubicaciones relevantes en tu descripci\u00f3n<\/strong><\/p>\n

Tu descripci\u00f3n debe incluir palabras clave sobre qui\u00e9n eres, qu\u00e9 haces o de qu\u00e9 trata el contenido de tu cuenta. Si tu perfil es espec\u00edfico de una UBICACI\u00d3N escr\u00edbelo o a\u00f1\u00e1delo para facilitar que personas del \u00e1rea te encuentren.<\/p>\n

Consejo 3. Usa palabras clave y hashtags relevantes en tus captions<\/strong><\/p>\n

El dato m\u00e1s relevante de Instagram sobre c\u00f3mo optimizar tu cuenta es sobre el uso de las etiquetas. Para que una publicaci\u00f3n aparezca en los resultados de b\u00fasqueda debes colocar palabras clave y HASHTAGS en el pie de foto. NO EN LOS COMENTARIOS.<\/p>\n

\n<\/blockquote>\n

Tambi\u00e9n te puede interesar: \u00bfC\u00f3mo hacer un giveaway en Instagram sin fallar en el intento?<\/a><\/em><\/h3>\n<\/div>\n